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ICONIX ANNOUNCES "THE ICONIX QUICKSTART PLUG-IN FOR THE RATIONAL UNIFIED PROCESS®"

Santa Monica, CA, August 19, 2002 -- ICONIX Software Engineering, an industry leader in Object Technology, and a member of the Rational Business Alliance Program, has announced the release of "The ICONIX QuickStart Plug-In for the Rational Unified Process®", a Plug-In designed to help project teams begin adopting the Rational Unified Process quickly and efficiently.

ICONIX has developed expertise in simplifying Analysis and Design using a minimalist, use case driven subset of UML. This approach has been proven over the last decade to reliably avoid analysis paralysis for a wide range of projects, without sacrificing essential process rigor in requirements and architecture activities.

The ICONIX Process has been defined in the book "Use Case Driven Object Modeling with UML," and "Applying Use Case Driven Object Modeling with UML" workbook, written by Doug Rosenberg and Kendall Scott.

"We've been helping companies to efficiently apply industrial-strength software engineering processes and techniques for the last 15 years," said ICONIX President Doug Rosenberg. "We specialize in helping our clients to move rapidly through requirements, analysis, and design so they can get their software built on schedule and within budget. We believe that our "QuickStart Plug-In for the Rational Unified Process" will make this expertise readily available within the RUP environment."

"Rational is pleased that ICONIX has developed a Plug-In for the Rational Unified Process," said Per Kroll Director of Rational Unified Process Product Team, Rational Software. "ICONIX has significant experience providing quality training for software projects. By utilizing the highly configurable Rational Unified Process framework, ICONIX brings this expertise into the Rational Unified Process community in the form of a Rational Unified Process Plug-in designed to help project teams leverage the Rational Unified Process."

What does the "QuickStart Plug-In for the Rational Unified Process" do?

The "ICONIX QuickStart Plug-In for the Rational Unified Process" is quick and easy to install to allow for rapid "out of the box" deployment. Using an existing Rational Unified Process v2002 installation, the Plug-In can be selected and configured via Rational's RUP( Builder tool with a few mouse clicks.

More information about "The ICONIX QuickStart Plug-In for the Rational Unified Process" can be found at: http://www.iconixsw.com/QuickStartForRUP.html.

About ICONIX

ICONIX Software Engineering, Inc. has been a leader in the object technology and software engineering industry for over 15 years. Established in 1984, the company has evolved from it's roots as a CASE tool developer into a leading training and consulting firm. ICONIX offers on-site training in all aspects of Object-Oriented Analysis, Design, and Testing, specializing in UML-based JumpStart Training. ICONIX also offers live training and state-of-the-art multimedia tutorials in CORBA and COM. More information on ICONIX can be found at our website: http://www.iconixsw.com.

About the Rational Business Alliance Program

Rational Software Corporation provides a platform for software development that speeds time-to-market while improving software quality. This integrated, full-lifecycle solution combines software engineering best practices, market-leading tools, and professional services to help organizations develop and deploy software. The Rational Business Alliance Program supports over 500 participating Alliances with tools, joint marketing opportunities, qualifications and training, to round out this open platform. The Rational Business Alliance Program ensures that our alliance products and services meet the high standards that customers have come to expect from Rational. Companies and individual technology consultants interested in learning more about the Rational Business Alliance Program, including details on how to participate, can visit http://www.rational.com.

*Refer to Rational RUP Builder tool for compatibility with other plug-ins.

"Rational, the Rational logo, Rational Unified Process, and RUP, among others, are trademarks or registered trademarks of Rational Software Corporation in the United States and/or in other countries. All other names are used for identification purposes only and are trademarks or registered trademarks of their respective companies."